For people who are allergic or sensitive to sugar-based lubes, this is your best bet! There is a wide variety of flavored too choose from, all of which are delicious. Web compared to the sugary lubes, this lube is less dense/thick and feels a lot more natural. Since it is water-based, the body naturally absorbs it, leaving little to no stickiness. Highly recommend for first timers or people who hate that sticky feeling.